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Posts in 2011

  • Silver Bay Point Takes The Market By Storm!

    Silver Bay Point Takes The Market By Storm!

    Silver Bay Point approached The Design Bank to create new branding for an exciting 8% vol British wine.Tesco immediately recognised this great proposition, and up to date has realised over 10 million bottles in a national rollout. This phenomenal success has led to the brand creating its own online presence, with a dedicated site enhanced by incorporating all the latest social networking advantages. Visit www.silverbaypoint.co.uk and experience all this great British wine range has to offer!

    Comments: 0

  • North Point Living Student Accommodation

    North Point Living Student Accommodation

    North Point Living is a brand new exciting developement exclusively for Huddersfield University students.

    The Design Bank are in partnership with North Point Living and Acumen Architects to provide a marketing campaign aimed at second & third year students, who are looking for an upmarket accomodation in the heart of Huddersfield for September 2011.

    The Design Bank has provided North Point Living with a full corporate I.D. including:

    • Logo
    • Letterheads
    • Compliment Slips
    • Business Cards
    • Leaflets
    • Website (click here)

    As well as all of the above we are providing promotional items to help promote the new apartments to students, including:

    • Branded Pens
    • Branded Clothing
    • Branded USB Pens

    The North Point Living building was originally designed by architect W.H. Crossland which was then built in 1874-5 as the Huddersfield Post Office. 

    The post office was then moved to its present building over the road in 1914.

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  • Reason's For a Mobile Website

    Reason's For a Mobile Website

    The amount of smartphones, mobile devices and mobile web users has increaded at a very fast pace in the last couple of years.

    An effective mobile strategy isn’t just about creating a mobile-friendly version of a website. You need to create a mobile plan into the overall business strategy, build an analytic tools & metrics, and continue to monitor and modify the strategy as technology changes in time.

    An excellent example of a mobile website that we have created is Lifterz Work Platforms. Please take a look on your mobile phone to experience the full mobile version of this site.

    Below are a few statistics for you to think about when creating a mobile site:

    • There are an estimated 82 million U.S. mobile Web users. (Millennial Media)
    • 83% of U.S. adults have either a cell phone or a smartphone. (Pew Internet)
    • 35% of U.S. adults have accessed the Internet using their phone. (Pew Internet)
    • 450 million smartphones are projected to be shipped in 2012 – more than notebook and desktop computers combined. (Brandanywhere and Luth Research)
    • One in two consumers would give preference to a brand that has a mobile site. (Brandanywhere and Luth Research)
    • 40% of U.S. women own smartphones. (comScore)
    • 32% of moms in the U.S. owned a smartphone in 2010. (comScore)
    • 1/3 of U.S women use the mobile web at least once a week. (comScore)
    • Only 4.8% of U.S. retailers have mobile-specific websites. (Brandanywhere and Luth Research)
    • By 2015, worldwide mobile advertising revenue will rise to about $24.1 billion. (Informa Telecoms & Media)
    • 12.3 million U.S. mobile users have clicked on a mobile advertisement and then went on to purchase the item. (Lightspeed Research for mobileSQUARED)
    • U.S. mobile ad spending will reach $1 billion in 2011. (eMarketer)
    • 94% of mobile phone owners have text included as a part of their phone plan. (IHL Group)

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  • Socrates Clinical Psychology Goes Live

    Socrates Clinical Psychology Goes Live

    The new look website for Socrates Clinical Psychology, who are based in Huddersfield, is now live. The Design Bank designed & built the Content Managed Site which enables the client to upload and edit their own content. The admin has a clear, simple and a smart interface, so even a child could use it! This then allows the client to stay in complete control of their website. Take a look at: "www.socrates.org.uk":http://www.socrates.org.uk

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